BAPTIST HEALTH
Role: Art Director
let's embrace living
Baptist Health Cardiac & Vascular Institute wants to become the trusted resource for heart healthy living in Miami. We created, Let's Embrace Living, a movement to help the community live the best heart healthy life they possibly can. By offering knowledge, advice and programs that are easy, actionable and effective.
HEART POINTS PLAYLIST
HEART POINTS is a stat-driven tool for establishing tangible goals and tracking the progress of healthy efforts. Heart Points are earned digitally by watching a playlist of heart health videos, setting diet programs, and completing exercise routines.
SOCIAL MEDIA WIDGET
The widget provides a glimpse into the Let's Embrace Living movement by hosting daily videos, knowledge, and diet advice for heart health. The widget provides the option for people to post the widget in their social media sites, bookmarked, emailed, or downloaded as a desktop application.
HEART ADVISE BANNERS
Banners rotate everyday with a different heart health message. The banners also provide the option for people to share the message in their social media sites, and an embed code for the campaign's widget.
HEART POINTS APP
By partnering with the developers of the iPhone app Lose It, we're creating a mobile tool for people to track their diet, exercise routines and Hert Points.
FACEBOOK GROUP
A Facebook group where those who believe in our message - Let's Embrace Living - can band together and build a movement. Inviting friends to join the cause and spread the word.
FACEBOOK USER HOME
A Facebook group where those who believe in our message - Let's Embrace Living - can band together and build a movement. Inviting friends to join the cause and spread the word.
